{"id":2091,"date":"2013-11-27T16:56:51","date_gmt":"2013-11-27T15:56:51","guid":{"rendered":"https:\/\/www.sitem.fr\/?p=2091"},"modified":"2013-12-12T16:15:49","modified_gmt":"2013-12-12T15:15:49","slug":"agence-scarabee-developpement-jardin-des-cinq-sens-yvoire","status":"publish","type":"post","link":"https:\/\/www.sitem.fr\/en\/agence-scarabee-developpement-jardin-des-cinq-sens-yvoire\/","title":{"rendered":"L\u2019Agence Scarab\u00e9e d\u00e9finit la strat\u00e9gie de d\u00e9veloppement du Jardin des Cinq Sens \u00e0 Yvoire."},"content":{"rendered":"<div id=\"attachment_2095\" style=\"width: 310px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/www.sitem.fr\/wp-content\/uploads\/2013\/11\/Jardin-des-cinq-sens-Yvoire_1_Agence-Scarabee.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2095\" class=\"size-medium wp-image-2095\" alt=\"Agence Scarab\u00e9e\" src=\"https:\/\/www.sitem.fr\/wp-content\/uploads\/2013\/11\/Jardin-des-cinq-sens-Yvoire_1_Agence-Scarabee-300x225.jpg\" width=\"300\" height=\"225\" srcset=\"https:\/\/www.sitem.fr\/wp-content\/uploads\/2013\/11\/Jardin-des-cinq-sens-Yvoire_1_Agence-Scarabee-300x225.jpg 300w, https:\/\/www.sitem.fr\/wp-content\/uploads\/2013\/11\/Jardin-des-cinq-sens-Yvoire_1_Agence-Scarabee-80x60.jpg 80w, https:\/\/www.sitem.fr\/wp-content\/uploads\/2013\/11\/Jardin-des-cinq-sens-Yvoire_1_Agence-Scarabee.jpg 600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-2095\" class=\"wp-caption-text\">\u00a9 Agence Scarab\u00e9e<\/p><\/div>\n<p>Pr\u00e8s d&#8217;un million de visiteurs d\u00e9ambulent chaque ann\u00e9e dans le village d&#8217;Yvoire, perle du L\u00e9man. Le Jardin des Cinq Sens, au pied du ch\u00e2teau, a \u00e9t\u00e9 cr\u00e9\u00e9 il y a 25 ans dans l\u2019ancien potager.<\/p>\n<p>Le site accueille plus ou moins 50.000 visiteurs chaque ann\u00e9e. \u00c0 l&#8217;heure de la passation entre les fondateurs du jardin et leurs enfants, la question du d\u00e9veloppement du site culturel se pose, afin d\u2019assurer la p\u00e9rennit\u00e9 de la structure et de permettre le renouvellement de l\u2019offre.<\/p>\n<p>&nbsp;<\/p>\n<div id=\"attachment_2096\" style=\"width: 310px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/www.sitem.fr\/wp-content\/uploads\/2013\/11\/Jardin-des-cinq-sens-Yvoire_2_Agence-Scarabee.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2096\" class=\"size-medium wp-image-2096\" alt=\"\u00a9 Agence Scarab\u00e9e\" src=\"https:\/\/www.sitem.fr\/wp-content\/uploads\/2013\/11\/Jardin-des-cinq-sens-Yvoire_2_Agence-Scarabee-300x212.jpg\" width=\"300\" height=\"212\" srcset=\"https:\/\/www.sitem.fr\/wp-content\/uploads\/2013\/11\/Jardin-des-cinq-sens-Yvoire_2_Agence-Scarabee-300x212.jpg 300w, https:\/\/www.sitem.fr\/wp-content\/uploads\/2013\/11\/Jardin-des-cinq-sens-Yvoire_2_Agence-Scarabee.jpg 600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-2096\" class=\"wp-caption-text\">\u00a9 Agence Scarab\u00e9e<\/p><\/div>\n<p>Pour l&#8217;accompagner dans cette r\u00e9flexion strat\u00e9gique, le Jardin des Cinq Sens a fait appel \u00e0 l&#8217;Agence Scarab\u00e9e (Luc Bonnin), associ\u00e9 \u00e0 Hermine de Saint Albin (Le Tourisme dans le bon sens).<\/p>\n<p>La strat\u00e9gie d\u00e9finie est d\u00e9clin\u00e9e en un plan d\u2019actions qui concerne l\u2019am\u00e9lioration de l\u2019offre, le marketing et l\u2019organisation. Il est destin\u00e9 \u00e0 \u00eatre imm\u00e9diatement op\u00e9rationnel pour que les premi\u00e8res actions puissent \u00eatre mises en \u0153uvre d\u00e8s la saison 2014.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Cette r\u00e9flexion servira d\u2019illustration \u00e0 l\u2019atelier qu\u2019animeront Luc Bonnin et Hermine de Saint Albin lors du SimeSitem 2014<\/strong>, sous la forme d\u2019une \u00e9tude de cas, autour de la question du d\u00e9veloppement d\u2019un site culturel.<\/p>\n<p><a href=\"http:\/\/www.agence-scarabee.com\" target=\"_blank\">www.agence-scarabee.com<br \/>\n<\/a><a href=\"http:\/\/www.facebook.com\/pages\/Agence-Scarabee\/121516137890872\" target=\"_blank\">et aussi sur facebook http:\/\/www.facebook.com\/pages\/Agence-Scarabee\/121516137890872<\/a><\/p>\n<p><a href=\"http:\/\/www.letourismedanslebonsens.fr\/\" target=\"_blank\">http:\/\/www.letourismedanslebonsens.fr\/<\/a><\/p>\n<p><strong>Consultez la Fiche Annuaire de l\u2019AGENCE SCARAB\u00c9E : <\/strong><br \/>\n<a href=\"http:\/\/www.museumexperts.com\/annuaire\/prestataire\/3389\" target=\"_blank\">www.museumexperts.com\/annuaire\/prestataire\/3389<\/a><\/p>\n<p><strong>Consultez la Fiche Annuaire de LE TOURISME DANS LE BON SENS :<br \/>\n<\/strong><a href=\"http:\/\/www.museumexperts.com\/annuaire\/prestataire\/5459 \" target=\"_blank\">www.museumexperts.com\/annuaire\/prestataire\/5459<strong><br \/>\n<\/strong><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"Pr\u00e8s d&#8217;un million de visiteurs d\u00e9ambulent chaque ann\u00e9e dans le village d&#8217;Yvoire, perle du L\u00e9man. Le Jardin des Cinq Sens, au pied du ch\u00e2teau, a \u00e9t\u00e9 cr\u00e9\u00e9 il y a 25 ans dans l\u2019ancien potager. Le site accueille plus ou moins 50.000 visiteurs chaque ann\u00e9e. \u00c0 l&#8217;heure de la passation entre les fondateurs du jardin&#8230; <br><a class=\"readm\" href=\"https:\/\/www.sitem.fr\/en\/agence-scarabee-developpement-jardin-des-cinq-sens-yvoire\/\">Read more<\/a>","protected":false},"author":2,"featured_media":2096,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[106],"tags":[40,209,219,41,225],"class_list":["post-2091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ingenierie-culturelle","tag-agence-scarabee","tag-le-tourisme-dans-le-bon-sens","tag-simesitem-2014","tag-tourisme-culturel","tag-yvoire"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.sitem.fr\/en\/wp-json\/wp\/v2\/posts\/2091","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sitem.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sitem.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sitem.fr\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sitem.fr\/en\/wp-json\/wp\/v2\/comments?post=2091"}],"version-history":[{"count":8,"href":"https:\/\/www.sitem.fr\/en\/wp-json\/wp\/v2\/posts\/2091\/revisions"}],"predecessor-version":[{"id":2180,"href":"https:\/\/www.sitem.fr\/en\/wp-json\/wp\/v2\/posts\/2091\/revisions\/2180"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sitem.fr\/en\/wp-json\/wp\/v2\/media\/2096"}],"wp:attachment":[{"href":"https:\/\/www.sitem.fr\/en\/wp-json\/wp\/v2\/media?parent=2091"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sitem.fr\/en\/wp-json\/wp\/v2\/categories?post=2091"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sitem.fr\/en\/wp-json\/wp\/v2\/tags?post=2091"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}