The SITEM workshops are practical case studies presented in duo by an exhibitor and a cultural venue testifying to its experience. Visitors come to find inspiration and discover the achievements and innovations created.

Dive into a new era of immersion and interaction with OHRIZON

Wednesday 26 March 2025 | 15:30 to 16:15

💡 Unleash your creativity with the new OHRIZON+ platform! 🔹 Offer captivating and family-friendly tourist experiences thanks to Immersive Augmented Reality. 🔹 Create and publish your own routes for interactive guided and school tours with OHRIZON+. 🔹 Discover our exclusive features for groups, including Shared Augmented Reality, for a unique collective experience. 📍 Concrete example:… Read more

The challenges of sound mediation within a collector’s item

Tuesday 25 March 2025 | 11:30 to 12:15

The Air and Space Museum presents to the public many aircraft from its collections. Several of them can be visited by the public and have mediation inside. Among them, the Douglas C-47 Skytrain known as “Dakota” evokes the parachute drops of the Normandy landings on June 6, 1944. A sound animation had existed since 2005… Read more

TWISTER Hifi at Rocher Mistral: A revolution in interactive audio guidance for foreign visitors

Wednesday 26 March 2025 | 12:30 to 13:15

Located in a grandiose and impressive medieval castle , the Rocher Mistral , in Aix-en-Provence, offers a unique immersion in the history of Provence through live shows, historical reconstructions and striking settings. To enrich this experience and include foreign visitors, the site has deployed the TWISTER Hifi , Look2innovate’s interactive audio guide headset. Sébastien Barbato… Read more

How to better develop and expand a museum’s audience in a given area? A comprehensive methodological approach to audience studies

Wednesday 26 March 2025 | 10:30 to 11:15

How to better develop and expand the audiences of a museum in a territory? A complete methodological approach to audience studies. The example of the Ingres Bourdelle Museum in Occitanie Many museums are now convinced of the need to conduct in-depth studies to better understand their visitors. The renewal, loyalty and expansion of audiences are… Read more

Artificial intelligence at the service of memorial heritage

Tuesday 25 March 2025 | 10:30 to 11:15

Hovertone and the Lewarde Mining History Center present an innovative project: the AI mediation experience based on the testimonies of former miners in the service of memory. This meeting will bring together Joëlle Tilmanne, co-founder of Hovertone and Luc Piralla, Director-curator of the Mining History Center. It will allow you to discover this unique and… Read more

Cultural and leisure sites – How to save 2 hours of management time per week and increase bookings by 18% with a channel manager?

Wednesday 26 March 2025 | 14:30 to 15:15

The main challenge for cultural and leisure sites is to improve their attendance and to do this they rely largely on a large distribution network and distributors (resellers, booking platforms, OTAs, CSE ticket offices, Tourist Offices, etc.). How to expand your network to truly attract more visitors without placing a considerable workload on your communication… Read more

Listen, analyze, anticipate: decipher the expectations of the audiences and non-public through prospective studies

Tuesday 25 March 2025 | 17:30 to 18:15

This workshop will be led by Antoine Lecointe, head of qualitative studies, and Marion Ricordeau, in charge of qualitative studies at Test Gece. The workshop will cover the different methodologies of quantitative and qualitative surveys that allow the identification of emerging trends, expectations and development scenarios among the public and non-public in order to inform… Read more

WORKSHOP: Cluedo, Mille Bornes, Who is it: Transform the fun visit into a large-format, replayable game. The example of the Chiry-Ourscamp Abbey (Oise)

Tuesday 25 March 2025 | 11:30 to 12:15

Do you know Cluedo? Imagine a life-size digital Cluedo, where the game board would be your site. The first game of this type was developed at the Chiry-Ourscamp Abbey (Oise). No murder in this version, but a fully personalized investigation to highlight this unique place, full of history. Designed to adapt to all types of… Read more

Immersive experiences and frugal innovation x Ministry of Culture

Tuesday 25 March 2025 | 09:30 to 10:15

“Immersive experiences and frugal innovation: How the Ministry of Culture is experimenting with a VR offering for museums with a low budget” Immersive experiences have seen strong growth in recent years, benefiting from the public’s undeniable interest in these new digital cultural practices. While most of these experiments require a substantial budget, the Ministry of… Read more

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