Chatbots and CRM : Two Key Tools to Boost Your Visitor Engagement

Workshop presented by AskMona with the MuséoParc Alésia Today, the visitor experience no longer begins and ends on-site—it starts well before the visit and continues long after. The challenge is to guide your audiences throughout their entire journey to ensure satisfaction and foster engagement... without spending endless hours doing so! To help you meet this challenge, two tools have become essential: the chatbot and the CRM. Together, they allow you to automate a wide range of actions to deliver the best possible experience to your visitors. Join us to discover the benefits of these tools through the case study of MuséoParc Alésia. Speakers:

• Céline Cauderlier, Public Engagement Specialist, Ask Mona
• Sophia Baladi, Leisure Market Manager, Arenametrix