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BavAR[t]

Stand : S5

Activity area: 2D/3D, interactivity/immersive devices, Cultural mediation, Digitization of collections, Augmented reality / Virtual reality

BavAR[t] is an innovative and engaging augmented reality platform that transforms the world into a virtual museum, breaking the boundaries of traditional cultural experiences. Inspired by the mechanics of Pokémon Go, BavAR[t] gamifies art and culture, enabling museums and cultural institutions to reach new audiences.

With this groundbreaking approach, they can showcase their collections, interact in new ways with younger generations, and engage the public through interactive experiences. BavAR[t] is both a fun, game-like mobile application for the general public and a cutting-edge augmented reality platform for cultural players. It allows them to create outdoor campaigns, expand their visibility, and strengthen their communication strategies.