Immersive exhibitions - a growing format
For several years now, immersive exhibitions have been expanding the cultural offer throughout the world. Whether they are purely artistic or of the mediation type, they propose new formats of discovery. During this conference, we will try to give a vision of the trends and give the floor to experts proposing different axes of production and support of these experiences. We will also question the expectations of the public with regard to these visits.
For several years now, immersive exhibitions have been expanding the cultural offer throughout the world. Whether they are purely artistic or of the mediation type, they propose new formats of discovery. During this conference, we will try to give a vision of the trends and give the floor to experts proposing different axes of production and support of these experiences. We will also question the expectations of the public with regard to these visits.
Speakers
Head of New Media & PR Partnerships – PHI Center
Myriam Achard has nearly 25 years of experience in the cultural and communications field. She worked at Spectra where she was in charge of media relations for major Montreal events such as the Jazz Festival, the Francofolies and Montreal High Lights. She has also worked at the Berlin Festival and the Cannes Film Festival. For the past 14 years, she has worked alongside Phoebe Greenberg in the development and promotion of the Canadian and international avant-garde art scene. As head of new media partnerships and public relations, she travels the world in search of the most innovative and immersive works to present in Montreal. In recent years, she has focused much of her energy on representing Phi internationally. Creating a distribution network of projects in which Phi is now involved as co-producer, operator, and distributor. Phi exports its creative impulse to three continents, from New York to Tokyo, via Venice. In addition to sitting on the board of Tourisme Montréal, she also sits on the boards of C2 Mtl, Culture Montréal, Montréal en Histoires and Québec Innove.
Immersive experience producer – NEW ART EXPERIENCES, Ex Moment Factory
A culture professional for more than 20 years, Michael has directed historical monuments and museums such as the Château du Clos-Lucé in Amboise, then the Château des Baux de Provence, the Théâtre Antique d’Orange and the Arènes de Nîmes for the company CULTURESPACES. Concerned with the promotion and animation of the Heritage, he creates in 2010 the Great Roman Games in the Arena of Nîmes, the largest ancient historical re-enactment in the world with more than 500 European extras.
Passionate about new forms of artistic expression, Michael took part in 2017 in the launch of ATELIER DES LUMIÈRES in Paris, the first digital art center in France, as director and curator of contemporary exhibitions. In 2018, he creates and produces the immersive exhibition TERRA MAGNIFICA with photographer Yann Arthus Bertrand and in 2019, he creates IMMERSIVE ART FESTIVAL, the first festival dedicated to immersive digital creation with 11 European studios.
Between 2020 and 2022, Michael is Creator and Producer of immersive experiences for the Montreal-based studio MOMENT FACTORY
As vice-president of the French association MOTION PLUS DESIGN, he participates in the organization of various events, notably around the art of NFT and the recognition of motion design as an artistic trend of the 21st century.
Michael is now the founder of the consulting agency and organization of cultural and digital events “NEW ART EXPERIENCES”.
Director of Development at Culturespaces
After an several operational experiences in the army and international business development, Luc Archambeaud became head of the Culturespaces development department in 2016, where he manages Culturespaces’ new projects from their prospection to their opening in France and abroad.
Moderator
Head of digital strategy at Art Explora
Philippe has held various key positions related to digital in cultural institutions in Paris. Most recently, he was deputy director of development and head of digital and communication services at Paris Musées. Philippe is now in charge of the digital strategy at the foundation. Beyond the elaboration of this strategy, he manages the conception and implementation of different digital devices and participates in the implementation of national and international partnerships.